Today we’re going to talk about how to build an outstanding marketing team – we share how to onboard a team from the ground up as well as how to shift an existing team into a winning structure. You’ll hear what we look for, how we find both entry level talent and executive or senior level marketers, how to build them up and when to know it’s time to move on. The key to growth is the right people – if you’re serious about growing your business, this is a can’t-miss episode.
Today we’re going to talk about how to build an outstanding marketing team – we share how to onboard a team from the ground up as well as how to shift an existing team into a winning structure. You’ll hear what we look for, how we find both entry level talent and executive or senior level marketers, how to build them up and when to know it’s time to move on. The key to growth is the right people – if you’re serious about growing your business, this is a can’t-miss episode.
Timestamps:
00:00 Introduction
01:16 Building an Outstanding Marketing Team
01:57 Restructuring and Team Dynamics
04:36 Leadership and Team Building Insights
09:29 Hiring the Right People
16:24 Defining Job Roles and Adaptability
17:19 Empowering Employees for Success
17:41 The Importance of Flexibility in Marketing
19:10 Balancing Strategy and Innovation
20:06 Hiring the Right People
20:59 Evaluating Marketing Expertise
23:53 Understanding Business Metrics
27:01 Integrating New Hires into Company Culture
29:27 Hiring Processes and Team Morale
32:36 Final Thoughts and Takeaways
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